This study benchmarks the prices of the fixed and mobile services offered to residential customers (all prices mentioned are those at the end of 2021).
In order to help consumers, the BIPT uses the example of ten “households”, ten types of users whose needs have been chosen in a varied and differentiated manner.
“Mobile-oriented” profiles
Basic mobile Liesbeth has little use for her mobile telephone. |
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Moderate mobile Mila wants a mobile subscription allowing her to reasonably do anything without worrying. |
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High mobile Mayssa uses her smartphone for everything. |
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Intensive mobile Bloeme is an influencer, her smartphone is her work tool. |
“Fixed-oriented” profiles
Single without mobile Niels is a single dad who needs TV and Internet access. |
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Couple without mobile Anna and Gabrielle’s mobile fees are also covered by their employers. |
Studente met mobiel The telecom priority of this student is to have a cheap fixed and mobile connectivity. |
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Couple with limited needs Nadine and Jonas do not use telecoms a lot. |
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Family with moderate needs This family wants everything: Internet, mobile, TV and fixed telephony. |
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Family with high needs This family absolutely wants Internet and mobile with high usage volumes. |